INTRODUCTION TO CONTENT MARKETING
The content marketing is a technique of modern marketing is to create and distribute free of charge with the intention of attracting new potential readers, subscribers or customers as well as retain current relevant content.
If you want to know more about content marketing you can read this lifestyle article to the square: Content Marketing: Where to start?
When generating your own content, you will need tools to create content for your blog that allows you to optimize time.
TYPES OF CONTENTS
We can use a multitude of content in our blog and website, taking advantage of the different formats available.
The possibilities are very broad: video, audio, presentations, e-books, GIF, images, infographics …
If you want to know more about the types of content we can use, you can read the following article: 10 types of content to generate visits and customers online.
The generation of your own content is a differential value that will allow you to strengthen your personal brand and differentiate yourself from competitors, so helping you with tools to create content for your blog is essential.
TOOLS TO CREATE CONTENTS FOR YOUR BLOG
I have divided the post into three sections, online collaboration tools, resources to optimize content and tools to create content for your blog.
ONLINE COLLABORATION TOOLS
Online collaboration tools that make it possible to work with different formats such as text, video, images and audio files.
It allows inviting multiple users to work in the post jointly.
It is synchronized with Google Analytics shows you where and how to improve your content based on interaction in social networks.
Collaborative writing tool that thanks to a very simple interface makes it easier for us to focus only on writing content.
It allows other users to make adaptations and improvements of the text that if you like you can integrate in your post.
Text editor that through its simple interface allows to avoid distractions when writing.
It allows changing fonts and adding links.
A tool that allows to avoid all kinds of distractions, since it allows us to visualize only the paragraph that we are writing.
It makes it possible to store our articles in the cloud.
TOOLS TO CREATE CONTENTS FOR YOUR BLOG
It allows to upload to the blog files in Word, Power Point, or PDF format among others, generating an embed code that allows its visualization.
This tool to create content for your blog allows you to edit the size of the documents so that they adapt to your corporate image.
It allows the creation of videos and animated presentations in which it is possible to combine text, images, music or video.
Once we have the file ready we can embed it in our blog to share it with our readers.
Through its templates it is possible to customize the contents to fit our needs.
A tool that allows us to create and upload surveys to the blog, so that we can create and share surveys or interactive tests with our readers.
It gives us the possibility to find files in GIF format and share them in our blog.
GIFs are very fashionable and you can take advantage of all their potential by uploading them to your blog.
It allows us to work with audio files and share them in our blog in a simple way, since it generates HTML code to be able to embed it in the blog.
With this tool we can create videos and presentations for free and then easily upload them to our blog.
The tool provides us with a link that allows us to upload the files to the blog, share them on our social networks or send them by mail.
A simple tool that allows us to create our own designs from images.
We can add text, filters or change the size and format of our photographs.
It allows you to create interactive images, videos and 360º videos to be able to delight your readers.
If you need to make a “screenshot” of a web page Snapito is your tool because it allows you to do this operation in a simple way.
If you like to accompany your articles with memes here you have a tool that will allow you to create your own designs.
A perfect tool to create and share tutorials, since it allows you to capture the screen of your computer.
Once the video is created, it can be exported in various formats to be able to embed them in your blog.
A perfect tool to create your own graphics and accompany your articles of statistics and data.
It is a tool with a very simple and intuitive operation.
The tools make our lives easier because they allow us to automate processes, exploit our creativity and optimize time.
With this list of tools to create content for your blog you can differentiate yourself from your competitors by providing valuable content in different formats to fit the needs of your readers.
Content marketing is one of the fundamental pillars of the online marketing strategy.
If you develop a good content strategy and combine it with a good SEO application and an effective social networking strategy, you can be convinced that you have a winning strategy.
I hope that this post “20 tools to create content for your blog” will provide you with the necessary tools to achieve success with your content marketing strategy.